Previous Winners

HOW TO GET PRESS FOR SINGERS - HOT TIPS!

How to get press for singers: So you’ve got some good songs under your belt, you have a few interesting gigs coming up, but you want more people to know about what you’re up to. Using local press to promote is paramount, but there’s an art to make sure that firstly you secure that interview or newspaper feature, and secondly that you get the most out of that opportunity. Here are our best tips on how to get press for singers!

Win free singing lessons by a top vocal coach in your area by entering Open Mic UK here.

HOW TO GET PRESS FOR SINGERS - BE PREPARED!

The first tip on how to get press for singers - don’t rush in there. Before you make that phone call or ping in that email to the local journo think about what you are trying to sell. ‘I’m a singer - can I get on your radio station please’ is not the way to go. You need a story or as journalists will say ‘an angle’. That could be a festival gig or an EP launch for example. In the case of radio interviews you’ll need to have songs recorded that you would be happy have played out to thousands of people, after all it doesn’t do anyone any good if you can’t broadcast something that accurately represents your sound.

HOW TO GET PRESS FOR SINGERS - PUTTING TOGETHER A PRESS RELEASE

You’re ready to make that phone call but you’re going to need something to back up what you’re talking about and something that explains ‘the angle’ for a feature in your local paper or on a radio station. Writing a press release might sound easy but it’s important it’s written in a way that will get the attention of the people you need to get onside. Some good ideas to include in your press release are:

- A punchy opening paragraph – hit the reader straight away with something interesting, relevant and eye-catching. Maybe include in there a quote from someone influential who’s seen you play before. Get to the point in the opening paragraph and address why you are getting in touch.

NO! Joe Bloggs has a new E.P and will launch it at The Dog and Duck next week.
YES! Described as ‘the best thing to come out of Norwich for years’, Joe Bloggs is set to launch their debut EP at what’s set to be a packed-out Dog and Duck next week.

- Your press release should also include details of what you have been up to recently (as long as it’s interesting).

- A brief biography of your act but don’t babble on. This will be lost on the journalist who may use this for background information in an interview but in the first instance doesn’t need verse and chorus on each member of the act.

- Quotes. As above good quotes are eye-catchers. They give your press release more credit. If someone else is saying you’re good then it backs up your claim!

- A picture. You could have this at the top of your press release otherwise attach it along with the press release in an email.

- Your contact details. They need to be able to get in touch with you in all manner of ways so get all your social media I.D’s on there as well as your phone number and email address. This should be at the very end of the email normally below the word ENDS to alert that anything below this is not part of the press release. Some journalists are lazy and will just copy and paste the press release without checking through, and you don’t really want your phone number pasted all over the internet (do you?)

HOW TO GET PRESS FOR SINGERS - MAKE SURE IT STANDS OUT

Your press release will be one of hundreds if not thousands to drop in the recipients email address that day and they may only have time to skim read it, so make sure all the vital information is in the opening paragraphs. Don’t wait for the final line to say ‘and we’ll also be supporting Metallica at Wembley Arena later in the year’. It’s not a story with a narrative, get the headline in straight away!

HOW TO GET PRESS FOR SINGERS - DO YOUR RESEARCH

As above a journalist will get hundreds of emails each day all from people trying to sell their story to them. They can’t possibly go through all of them so your email needs to stand out from the crowd. Another tip on how to get press for singers is to always take the time to call up the newspaper or the radio station and ask to speak to the relevant person. Get their name and check you have the right email address for them (you may already know this, but it gives you a chance to introduce yourself and they may remember your name when that email drops). You can then ring them again to check they’ve received the release OK (what you’re actually doing here is giving them a nudge to say do something with it!). Other tips on how to get press for singers include addressing them properly, most of their emails will start with ‘hi there’, if it starts with ‘Hi Paul’ you’ve won the first battle and they’ll at least read on to see what the email is about.

HOW TO GET PRESS FOR SINGERS - HASSLE THEM!

Keep on their backs until you get a straight answer on whether they plan to do anything with your press release. Get the balance correct between annoying them and seeming keen and on the ball and they will eventually give you a chance. Journalists will never admit they can be influenced or persuaded, but they’re just like any other human being at the end of the day!

The music industry is a business and like any business making contacts and networking is a vital part of it. A good tip on how to get press for singers is to make sure you are inviting your press contacts to your EP launches and your gigs. Keep them onside and the next press release might not take quite so much effort.

HOW TO GET PRESS FOR SINGERS - BUILD A PORTFOLIO

Keep your newspaper clippings and radio interviews. As with anything social networking is vital so tweet and post on Facebook every bit of press you get, and ask your other contacts to give it a retweet for you. It may seem insignificant at the time but the more times your act name flashes up here, there and everywhere, the more chance you have of people going to your next gig with the thought of ‘I’ve heard of them, they must be good’.

Check out other Hot Tip articles here:

Protect Your Voice

Twitter Tips For Musicians

Click here for more music industry advice

Music Industry Advice

  • BRISTOL OPEN MIC NIGHTS THE TOP 10


    BRISTOL OPEN MIC NIGHTS THE TOP 10

    Not many cities in the UK rival Bristol for live music venues. Open Mic UK outline the top 10 of Bristol's open mic nights.

    The birthplace of respected artists like Portishead and Massive Attack, Bristol has an …

    Read More...
  • DORSET OPEN MIC NIGHTS THE TOP 10


    DORSET OPEN MIC NIGHTS THE TOP 10

    The top 10 of Dorset's open mic nights. We take a look at the best open mic nights that the county of Dorset has to offer singers and musicians.

    There’s a ton of opportunities to enjoy some fantastic live …

    Read More...
  • BOURNEMOUTH OPEN MIC NIGHTS THE TOP 10


    BOURNEMOUTH OPEN MIC NIGHTS THE TOP 10

    With new bars and music venues popping up all over, there’s definitely a buzz about Bournemouth. 

    Open Mic Finder in Bournemouth

    Bournemouth not only possesses a gorgeous coastline and vibrant …

    Read More...
  • TOP 10 OPEN MIC NIGHTS SOUTHAMPTON 2018


    TOP 10 OPEN MIC NIGHTS SOUTHAMPTON 2018  

    Open Mic Finder in Southampton

    Southampton may be best known for its connection to the Titanic, but the city has also made a name for itself through its thriving music scene. This bustling …

    Read More...
  • HOW TO RAP


    HOW TO RAP

    Rapping with confidence, control, and emotion.

    How to Rap - Five Key Areas of Focus

    How to Rap: In this article we have focused on five key areas to help you improve your rapping techinique.Lyrics are the fundamental part of any rap …

    Read More...
  • MUSIC ARTIST MANAGEMENT


    MUSIC ARTIST MANAGEMENT

    What does Music Artist Management do?

     

    Music Artist Management: All music mangers vary and can do an array of different jobs to help artists develop every aspect of their music careers. What a manager does for you …

    Read More...
  • LOOKING FOR A MUSIC MANAGER?


    LOOKING FOR A MUSIC MANAGER?

    Should you be looking for a music manager?

    Looking for a music manager?: Certainly what we’d advise especially when starting out is just concentrate on your own affairs to begin with before you start looking …

    Read More...
  • WRITING A PRESS RELEASE


    WRITING A PRESS RELEASE 

    Putting together and writing a press release

    Writing a press release: You need something to back up your words explaining your story for your newspaper article, that’s where writing a press release, comes in. …

    Read More...

News

  • JAMES NEILSON CROWNED OPEN MIC UK 2017 CHAMPION!


    JAMES NEILSON CROWNED OPEN MIC UK 2017 CHAMPION!

    Future Music have crowned James Neilson Open Mic UK's 2017 overall winner

    Open Mic UK 2017 Champion: The national music competition Open Mic UK has found its latest winner! Joining a long line of …

    Read More...
  • OPEN MIC UK 2017 PRIZE WINNERS


    OPEN MIC UK 2017 PRIZE WINNERS

    Judges’ Top Scores and Prize Winners Announced

    Open Mic UK 2017 Prize Winners: The Open Mic UK 2017 Grand Final judges’ top scores and prize winners have been revealed! The national music competition …

    Read More...
  • TEENSTAR 2018 AUDITION DATES NOW RELEASED!


    TeenStar 2018 Audition Dates Now Released!

    TeenStar 2018 audition dates are now released! TeenStar, the UK’s only singing and dance competition exclusively for 19 year olds and younger, have now released their 2018 audition dates! …

    Read More...
  • SAM CLINES CROWNED OPEN MIC UK 2016 CHAMPION!


    SAM CLINES CROWNED OPEN MIC UK 2016 CHAMPION!

    Future Music have crowned Sam Clines Open Mic UK's 2016 overall winner

    Open Mic UK winner: The national singing competition Open Mic UK has found its latest winner! Joining a long line of prestigious …

    Read More...
  • OPEN MIC UK MUSIC COMPETITION WINNER


    OPEN MIC UK MUSIC COMPETITION WINNER – JUDGES’ TOP SCORES!

    The Open Mic UK music competition winner 2016 Grand Final judges’ top scores have been revealed! The Open Mic UK music competition Grand Final took place at The NEC in …

    Read More...
  • TEENSTAR 2017 AUDITION DATES NOW RELEASED!


    TeenStar audition dates now released!

    TeenStar audition dates are now released! TeenStar, the UK’s only competition exclusively for pre-teens and teenagers, have now released their audition dates! And new for this year it’s also open …

    Read More...
  • AUDITION DATES RELEASED


    AUDITION DATES RELEASED

    Music competition auditions for Open Mic UK 2016 are announced today! 

    Open Mic UK have announced their music competition auditions dates for Open Mic UK 2016! The Open Mic UK music competition auditions will be …

    Read More...

Act Feedback

  • MUSIC COMPETITION IN MANCHESTER


    MUSIC COMPETITION COMES TO MANCHESTER

    The Open Mic UK music competition came to Media City UK, Manchester

    Music competition in Media City UK: Manchester played host to the Open Mic UK's music competition where singers and songwriters …

    Read More...
  • MUSIC COMPETITION IN CAMDEN


    MUSIC COMPETITION COMES TO CAMDEN, LONDON 

    The Open Mic UK music competition came to Dingwalls, Camden 

    Music competition in Camden: Dingwalls in Camden, played host to the Open Mic UK's music competition where singers and …

    Read More...
  • A&R MUSIC – ADVICE FROM THE MUSIC INDUSTRY


    A&R MUSIC – ADVICE FROM THE MUSIC INDUSTRY

    A&R music industry professionals provide advice from the Grand Final. 

    A&R Music: The Open Mic UK music competition grand final hosted the best unsigned singers from across the …

    Read More...
  • NORTH EAST MUSIC CONTEST


    NORTH EAST MUSIC CONTEST

    Singers and songwriters came to impress at a show for the North East Music Contest at Dewsbury Town Hall

        

    North East Music Contest: Open Mic UK is more than a competition and if you’d like …

    Read More...
  • SOUTH ENGLAND MUSIC CONTEST


    SOUTH ENDLAND MUSIC CONTEST

    Singers and songwriters came to impress at a show for South England Music Contest at The Engine Rooms

         

    South England Music Contest: Open Mic UK is more than a competition and if you’d …

    Read More...
  • NORTH WEST AND SCOTLAND MUSIC CONTEST


    NORTH WEST AND SCOTLAND MUSIC CONTEST

    Singers and songwriters came to impress at a show for North West and Scotland Music Contest at The Forum Theatre

        

    North West and Scotland Music Contest: Open Mic UK is more than a …

    Read More...
  • MIDLANDS MUSIC CONTEST


    MIDLANDS MUSIC CONTEST

    Singers and songwriters came to impress at a show for Midlands Music Contest at The NEC

       

    Midlands Music Contest: Open Mic UK is more than a competition and if you’d like advice on how to develop as …

    Read More...
  • LONDON MUSIC OPPORTUNITIES - 12th November


    LONDON MUSIC OPPORTUNITIES

    Singers and songwriters came to impress at a show for London music opportunities at the Beck Theatre

     

    London Music Opportunities: Open Mic UK is more than a competition and if you’d like advice on how …

    Read More...

Join us on

   Facebook Twitter YouTube Pinterest