Facebook help to get you started
Facebook help: One of the first steps with your Facebook help is to make sure your bio, picture and information are as clear as possible. Also, make sure your profile picture on Facebook is the same or as near as it can be as the main picture used on your website and other social media to create a working synergy across all of your platforms.
The same applies to colour themes and logos – you want to make sure that your style and imagery is demonstrated clearly to increase brand awareness. Further into your Facebook help – this all follows on to physical marketing and promotion.
Facebook Help – Advice from Open Mic UK
Facebook Help: Synchronise your social media
One key piece of Facebook help is to use the same display pictures, backgrounds and names. Using the same imagery across all your social media sites strengthens your brand as an artist. It looks more professional and official.
Using the same URL address name and sticking to it across all social media platforms is another important piece of Facebook help – they increase your search ability as an artist, and makes it easier to find you on search engines such as Google.
You’ll need to customise your Facebook URL address as normally you will be allocated a series of random letters and numbers initially and this will not bring you up on search engines.
We live in an instant age and if you’re difficult to find online people are easily distracted and move on, thus you could lose a fan who could have come to the next gig or shared your music to her friends: an important tip with Facebook help.
Facebook Help – Hints and Tips
Use similar URLs to increase searchability so they are easy to find. It may not always be possible to get all platforms the same but spending time to get this right from the start will be a huge benefit. Here’s an example of the brand Open Mic UK’s social media platform URLs:
On both platforms the main pictures are the same as are the backgrounds. It’s a clear synergy leaving no room for confusion. It’s important as an artist that you follow this formula. These examples are good to refer back to when you need Facebook help.
It is sometimes impossible to have the same URL, for example if someone else takes it. If that is the case, try and keep it as similar as possible and the same across your social media platforms, for example openmicukmusic would be a good alternative for your Facebook help.